Introducing SKIMS for Men with Neymar Jr, Nick Bosa and Shai Gilgeous-Alexander.

Words: Miles Holder

Men’s fashion just got an upgrade as SKIMS, the revolutionary brand that redefined underwear for women, officially unveils its latest innovation – SKIMS for Men. This marks a pivotal moment in the brand’s history, as they step into uncharted territory with a promise to revolutionise men’s clothing in the same way they did for women. The launch is accompanied by an All-Star campaign featuring global football sensation Neymar Jr, 2022 NFL Defensive Player of the Year Nick Bosa, and NBA All-Star Shai Gilgeous-Alexander.

Photographed by the brand’s longtime collaborator, Donna Trope, this iconic campaign showcases how each superstar athlete embodies excellence not only through their athletic prowess but also in their personal style and their ability to connect with audiences beyond the realm of sports.

SKIMS for Men promises to introduce a new era in men’s fashion. From technically constructed briefs to ultra-soft boxers and the most comfortable tanks and tees, this collection is clearly rooted in comfort and fitness but is lacking in the shapewear department. While utility and sportwear clothing is a great direction for the brand’s menswear debut, plus size women have long raved about SKIMS’ shapewear and we think it’s time that men could get in on the action.

Kim Kardashian, Founder, and Creative Director of SKIMS, expressed her excitement about this momentous step, saying, “The expansion into the menswear space is a major milestone for the brand, and a testament to SKIMS’ commitment to providing solutions for everybody.

SKIMS for Men (Or just ‘SKIMS Men’ exclusively at SKIMS.com starting October 26th at 9 AM PST. The collection will be available in sizes ranging from XS to 5X, with prices starting from $16 for single pieces and going up to $54. Packs are also available, with prices ranging from $42 to $98.

SKIMS has established itself as a brand that provides solutions for every body, and with the launch of SKIMS Men, they are set to revolutionise and redefine men’s fashion, much like they did for women. It’s a new era in fashion, and everyone is invited to experience it.