Introducing Adidas Sportswear: The Perfect Fusion of Performance Technology and Style
Adidas, the iconic sportswear brand, has launched its first new label in 50 years – Adidas Sportswear. Born from sport, and worn for style, the collection features a range of pieces that fuse the brand’s latest performance technology with style, comfort, and versatility, making it perfect for every day looks. The Sportswear line occupies the space between the brand’s well-known Performance and Originals lines, providing a collection that is ideal for people who want to look good and feel comfortable.
The collection includes a variety of pieces, ranging from muted and pastel colorways to bold prints and stand-out ensembles. The line includes jackets, dresses, and jersey pieces, with comfort at the forefront of every design. The AVRYN shoe is a standout piece, made in part with recycled materials, and fusing BOOST and BOUNCE technology in a new way to offer comfort both inside and out. The Tiro Suit Collection is another notable addition, reimagining Adidas’ iconic tracksuit silhouette with a deep heritage in football, translating sport design cues specifically for Sportswear. The Express Jersey is inspired by a 90’s football aesthetic, featuring a two-tone colorway and offset white piping, with a comfy casual fit. The Coach Jacket, available in a classic monochrome color scheme, with an oversized fit and shine-finish fabric, adds an extra level of style and comfort.
FAULT alumni Jenna Ortega featured in the collection – click here to read our cover story
The Adidas Sportswear collection is now available to purchase in-store and online at adidas.co.uk/sportswear or via the Adidas app. The launch of the Sportswear line is a reflection of the brand’s commitment to innovation, design, and sustainability. By combining the latest in performance technology with contemporary design, the collection offers something new and exciting for customers who are looking for versatile, stylish, and comfortable clothing. Whether you’re a fitness enthusiast or simply looking for comfortable and fashionable pieces to wear every day, the Adidas Sportswear collection has something for everyone.