How to Open a Beauty Salon in Florida

Photo: Guilherme Petri

Starting your beauty salon today is one of the most lucrative ideas you could explore if you live in Florida. The beauty industry in the United States is on a rapid upward trajectory and there’s a waiting market for those with an entrepreneurial spirit looking to open a beauty salon.

With the proper knowledge and skills, pretty much anyone can start a small beauty salon. However, you should be aware that this industry requires a lot of focus, hard work, research, and passion. If you’re not fully invested in it, you can quickly get a bad reputation and may even be responsible for incorrect treatments provided to customers. So make sure you are well prepared before taking the plunge.

As with any other business, there are certain steps you should take to open a beauty salon in Florida. We’ve highlighted the essential ones below.

Write a Business Plan

Every business requires a written business plan and the beauty business is no exception to this rule. A proper business plan includes an executive summary of your future operation, the specific services you will offer, marketing strategy and analysis, financial planning, and a budget.

Opening your beauty salon requires much more than just designing your salon and making people want to sit down in the chair. You must previously conduct thorough research and ensure there’s a need for another beauty salon in your area and that you will have enough clients to keep the business going and sustain it.

Protect Your Salon

Photo: Adam Winger

If you want to become a business owner in Florida, you should be aware that owning and running a beauty store there can come with numerous risks. Effective management doesn’t only involve turning a profit but it also means protecting your business from potential lawsuits and losses. Small businesses might deal with anything from professional liability to claims for damages caused by employees. If these things are handled poorly, they can also lead to the loss of both your beauty salon and personal assets. This is why one of the simplest ways to ensure peace of mind is to obtain insurance coverage. 

Additionally, you need to keep in mind that workers’ compensation insurance is a must for businesses in Florida with more than four employees. But if you truly want to protect your business, you can invest in workers’ comp even if you hire less than four employees. Usually, a workers’ comp covers emergency treatment, medical bills, lost wages, and death benefits, in case you or one of your employees gets injured on the job.

Get Business License and Establish Your Business

You’re required to get a salon license if you wish to open a beauty salon in Florida. To get the license, you must abide by the salon requirements and have your salon undergo an inspection, then pay a license fee and fill out the necessary application. All salons in Florida are required to obtain a cosmetology salon license before they open up so make sure to contact the Florida Department of Business and Professional Regulation.

Then you should register and incorporate your beauty salon business as a sole proprietorship, partnership, or LLC. To get useful tax information and apply for an Employer Identification Number (EIN), visit and you’ll be on a good path to establishing your business.

Choose a Location and Hire Staff

Photo: Giorgio Trovato

Many beauty salons make a mistake when choosing the salon location. So, when choosing one, you should make sure it’s centrally located, and easy to reach with proper parking space around.

It should be located in an area of great potential profitability and have proper visibility so you can attract new potential customers. You can also contact a reputable real estate agent to view available spaces and set up your business for optimal profit potential.

Another important aspect when opening a beauty salon in Florida is to carefully hire the right staff who fit your vision as they set the tone for what your business’ reputation will be.

Market Your Salon

Once you follow through with the abovementioned steps, it’s time to attract the right customers. It’s very important to find ways to spread the word about your new beauty salon and bring in new customers and retain them.

Create a website, open an account on social media platforms and try to post interesting content and photos that will grab your followers’ attention.


Starting any type of business can be a challenging task. But, if you create and follow a business plan, get properly insured and licensed, create the perfect ambiance for your customers and offer them quality salon services, soon enough you’ll see that your dream of opening a beauty salon in Florida is very much attainable.