I won’t patronise you; everyone understands how important oral hygiene is and why it’s essential for both your personal and professional life. What a lot of people fail to recognise is in fact just how important getting a good toothbrush is. Sure, sure, it’s all subjective, and there are so many on the market right now it’s hard to work out precisely what the best model to go for might be. I didn’t know the first place to start, so I decided to find one that would fit into my lifestyle first and go from there. 1) I travel a lot for work and I don’t like to spend my precious home time running to the shops to buy replacement toothbrush heads. 2) I work in fashion, and I have an affiliation for anything of good design, where do I turn? Enter, winner of the Red Dot Design Award 2016, ‘The Ubersonic.’

As a member of the Uber Sonic Club, in theory, you’ll never have to buy a toothbrush ever again. Anyone that owns an electric toothbrush can attest to their many benefits, but sadly, in turn, we can all also attest to the annoyance at running out to buy replacement heads every couple of months, leading to many of us simply neglecting to change them. With the Ubersonic, the all too common stress of hunting down a compatible replacement head on the high street is removed from the equation. After the initial purchase of the Ubersonic for the ludicrously low price of £19, every two months you’ll receive two more replacement heads for £9 direct to your door.

The toothbrush design is certainly deserving of its award-winning acclaim, the grip and overall presentation of the brush far outperform its price tag. Of course, The Ubersonic team have wanted to produce a toothbrush which is still competitive on the market so while they have opted for cost-effective materials they have not reigned in the design.

The brush heads use sonic vibrations at a rate of 35,000 times a minute to break down plaque and provide a far more significant feeling of clean than a standard manual brush. The vibrating mechanism allows the user to brush just as they would with a manual as opposed to oscillating models. Every thirty seconds, the toothbrush will emit a beeping sound to remind you that it’s time to switch from your upper set of teeth to the lower if you’re a zombie in the early hours, this makes for a gentle reminder.

Along with your first set of brushes, you’ll also receive an at-home tooth whitening kits. The at-home whitening package is similar to those you’ll find touted by all the top beauty bloggers on Instagram. Inside the pack, you’ll receive a mouth guard and whitening gel which you’ll need to mould to your teeth and then leave on for thirty minutes, all of which is far easier than it sounds and the results are pretty impressive.

Best of all with the model, you can cancel the subscription at any point without any fees. I’ve heard criticism that changing your toothbrush heads every month is excessive, and I’m inclined to agree; but with the free cancellation, there’s nothing stopping you from ending your subscription after two months and using the four heads throughout the rest of the year.

All in all, we were pleasantly surprised with the Uber Sonic. While there are improvements which can be made, namely in build quality and battery life (which despite claims, I found would only last three brushes), for the price you’re paying, you are receiving a great product. Where I do feel the Uber Sonic might fail, is in gauging the British public’s interest in a subscription model for toothbrushes. While there are many subscription boxes for a variety of male grooming products, I have yet to find anyone who has one set up for their toothbrush. Maybe Uber Sonic is here to change that, in the US there are already a plethora of companies already offering the service so maybe 2018 will see the UK consumer base joining in on all the fun. At a low price of £19, you’ll receive an electric toothbrush and whitening kit (the latter alone usually retails at £30), so we’d recommend picking up a start kit and seeing for yourself. As for me, I’ll be keeping my UberSonic subscription, it’s simpler and cheaper than what I’m currently spending, and as with most grooming subscriptions, it’s one less thing to worry about.

Find out more here: www.ubersonic.co.uk