Spring into spring with White Tent

I can safely say that I am very much looking forward to spring! After a snowy February weekend, I am daydreaming about wearing light, comfortable dresses in pastel colours and dancing off to the late light evenings…!

I could dress entirely from the White Tent label, which has just been introduced to me, and looks like it is going to be a firm favourite. Founded in 2007 by Evgenia Tabakova and Pedro Noronha-Feio who crossed the “fashion barriers” and graduated from Central Saint Martin’s and the London College of Fashion respectively. And their Russian and Portuguese descents, fuses the wearable luxury that is so often neglected.

Also important to the pair is the social responsibility behind the construction of the clothes; They are constantly searching for innovative materials and use organic and recycled yarns; Their philosophy is keep the business as sustainable as possible, and they have been able to work with their manufacturer closely in Portugal to create employment and training opportunities.

Comfort is a key factor in the design of their collections, and SS12 features fluidity, oversized jersey and understated details and a flash of metallic, to keep it interesting. Altogether this results in a nonchalant, slouchy look, which is right up my street. The separates can slip in easily to any wardrobe, and the new collection will be available on Asos from the end of March.

By Sara Darling