We are now well and truly settled into the era of “Online Stars.” Since it’s inception in 2004 and subsequent mass following in the years that followed, YouTube has helped launch the careers for many of today’s notable public figures and celebrities. Enter Janoskians, (Just Another Name Of Silly Kids In Another Nation) were five teenagers from Melbourne who shot to the ever elusive “internet fame” in 2011. After amassing over 1.8 million subscribers, their international following is arguably reminiscent of the 1960’s Beatlesmania.
We chat with one of the first teen sensations of the digital age about what it means to be POPular and how sustainable that popularity can be…
FAULT: Do you have a close connection to your fans when you’re performing live?
Janoskians: Yeah. I think it’s because of social media, that’s a way for us to connect with our fans on a personal level. It’s a really cool to connect through Twitter, Instagram, that sort of stuff. It’s a way for us to connect on a personal level. It’s not in your inbox anymore, it’s not checking your mail, you just have to check your phone and start replying to fans. It’s really cool that we’ve managed to do that through social media.
You released ‘Would you love me’ earlier this year, do you prefer recording? What’s your recording experience like?
Janoskians: I really love getting into the studio and being creative and just having a chill out moment with the boys, sorting out whatever’s on our minds and getting that onto the tracks. I really enjoy that process as well. Getting funny in the studio as well and letting everything out.
When you started on YouTube, did you ever forsee that it would lead into an album and you performing live in front of all your adoring fans worldwide? And not just in your home, but selling out shows in England?
I’d never even imagined us performing a gig at a club in Melbourne. Touring the whole world and performing to all these people is really crazy.
Read and see more images from this shoot exclusively in FAULT Magazine issue 21!