FAULT caught up with Soulja Boy and his crew on one of our most fun and memorable shoots this past Spring. We spoke to him about his view on the entertainment industry at large, his passion for designing and fashion, and what his fans should look forward to from him in the coming months…
FAULT: Soulja how are things? How was the European Tour?
Soulja Boy: Things are good. Europe was great, the tour was a blast, we hit up France, Germany, Netherlands. UK etc.
So can you tell us more details about PROMISE, when can fans expect that out and who are some artist your collaborating with on the tracks?
Well, I’ve been working with a lot of different producers for my fourth album. Promise is about growth and maturity for me. I worked with Sean Kingston,Yung Ill and Vinny Cha$e. Actually Vinny and I are coming out with a collaboration together called Double Cook City, watch out for that.
Soulja, some people have one clothing line – you have two: S.O.D.M.G and OCG. Can you tell us more about those lines?
Well I actually started S.O.D.M.G at 17. I’ve always been into fashion. OCG is a movement, inspired from the love of the ocean really. That label took off very quickly and infiltrated the market, we received lots of positive feedback and sales with both lines.
How would you describe your personal style?
I always keep it fresh. I try to work in vintage and customized pieces. Really love Louis Vuitton, Versace and Balmain.
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Production and interview by Leah Blewitt